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2024-2025 PAU University Catalog

Bachelor of Science Degree in Business Psychology

Palo Alto University (PAU) offers a Bachelor of Science degree in Business Psychology. The goal of the Business Psychology curriculum is to produce graduates who have the ability to apply the science of human behavior to practical business problems. Students in this program learn to apply theories in psychology to business challenges, such as employee motivation, sales and marketing, consumer behavior and human resource management. The students learn to analyze business problems through the lens of psychology and to develop effective solutions.